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Media Kit 2013-14


Last updated: 03/13/14 4:08pm

Display Advertising Office
236 King Hall
Ypsilanti, MI 48197

Phone – (734) 487-0396
Fax – (734) 487-1241

Director of Advertising

Brian Peterson
cell – (734) 748-1458

Advertising Sales Consultant

Curt Allain

Advertising Creative Designers

Vicki Behne

Nick Parisho

The Eastern Echo Advertising Policies

  1. The Eastern Echo reserves the right to reject or limit any
    advertising for any issue.
  2. The words “paid advertisement” may be placed over or below any
  3. No ad copy will be accepted over the telephone.
  4. Advertising rates are subject to change without notice.
  5. The Advertising Sales Manager will make discounts available to
    on-campus advertisers and frequent advertisers. Most special promotions
    will be available to all advertisers.
  6. Display ads must be approved by advertisers prior to running in
    print or online. Therefore, the Echo assumes no financial
    responsibility for typographical errors or omissions. “Make Goods” will
    run when appropriate before billing adjustments are made.
  7. Billing adjustments, if necessary, will be based on what percentage
    an error detracts from the effectiveness of the total advertising
    message, as determined by the Sales Manager and the Director of Student
    Media. Such adjustments will not be considered if the Sales Manager is
    not notified of an error within 15 days of the invoice date.


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