Eastern Michigan University alumni, students and staff are given the opportunity to support advancement that is important to the university at the #GIVINGTRUEDAY fundraiser, happening all day on Nov. 29.
The event, a play off global generosity movement GivingTuesday, is considered a record-breaking day of donations at EMU, according to the university.
GivingTrueDay was created in 2013 at EMU and has given millions of dollars in donations to students at the university since.
"This #GIVINGTRUEDAY, we will have many opportunities for our alumni and donors to support the programs, scholarships, and areas across our campus that matter most to them," Bill Shepard, vice president of EMU advancement and executive director of the EMU Foundation, said.
The yearly event is a part of EMU’s Give Rise campaign that is built to support student success, advance EMU programs, and help students excel beyond the classroom. Give Rise was created in 2021 as a collective fundraising campaign for EMU.
"As a part of our $100 million Give Rise campaign, we hope to build upon the generosity we’ve seen from our donors in past years and have the most successful #GIVINGTRUEDAY ever," Shepard said. "We call on our EMU family and friends to support students, faculty, and community to help us surpass last year's record-breaking day of giving."
In 2021, with the support of 800 donors, EMU raised over $2.2 million in 24 hours. The community can watch the progress of donations on EMU socials and learn more about giving on emugiverise.com.